A contractual right is a claim, on other persons, that is acknowledged and perhaps reciprocated among the principals associated with that claim. Specialized contractual rights exist as part of a "contract" or agreement between persons to whom these rights belong. Communication is needed in contractual briefs because companies need communication in order to talk about and seal a contract. Time management is also very important because some companies can get unpatient and cancel a contract or if a project or task is not accomplished by the time it says on the contract, the company could get in trouble. Career Progression is important as the more educated the people that work for the company, the more work will be done in the company and therefore the more money can be earned.
https://en.wikipedia.org/wiki/Contractual_rights
Negotiate:
To arrange for or bring about by discussion and settlement of terms. In gaming companies, negotiations can be used to make console exclusive games or dlc to benefit other companies. Also, companies can discuss how much they want to sell their games for on certain consoles and how much they can price their DLC's at. Communication is very important in negotiations because without communication, companies or the people in the companies can't talk to the other companies and negotiate agreements. Time management in negotiations is important because a company would want a negotiation to end quickly so that they can carry on doing their work or just work on the negotiation they have made. Technical Skills may be needed during a negotiation as a company would want to know how good the other company is at their work so that they know if they are good enough or not. Career Progression helps as smarter people will be able to finalize and make the terms of the negotiation much easier for their company.
http://dictionary.reference.com/browse/
Formal:
Having a conventionally recognized form, structure, or set of rules. Increasingly, however, companies are demanding some kind of formal education in interior design, whether it's an evening class programme or a three year degree, meaning companies are becoming stricter and require better qualifications to be a part of. It is useful to have communication when having a formal meeting or when hiring new employees as you get to know the person better or talk in more detail during a meeting. Time management is important because it just speeds up the process and can allow a company to either get more employees quicker or just release some employees and replace them. Formal Meetings can help career progression as the company can be seen as being very organised so it improves the public image.
http://www.oxforddictionaries.com/definition/english/formal
Informal:
Not formal or official, or not suitable for official or special occasions. If a gaming company has an informal meeting with another company, it is probably to discuss something small like report bugs to the developers or just talk about the game in a small interview. Communication is needed for having an informal meeting or occasion in order to talk to each other. Time management is useful so you can keep track on times and meetings etc.
Commission:
Commission is a payment to someone who sells goods that is directly related to the amount sold, or a system that uses such payments. This means that a person can get payed a certain percentage of the product sold, e.g. a company gets a 15% commission on every copy of the game sold. Communication can be used to discuss commission and how much a person or company can get or how often they get commission. Time Management can be used to keep a record of how many payments have been made and when.
http://dictionary.cambridge.org/dictionary/english/commission
Tender:
Tender is a method of choosing the best company to supply goods or do a job by asking several companies to make offers for the work. Communication is needed to tender as you can discuss prices and terms when tendering. It is important to keep an eye on your time management when tendering as it can make progression faster.
Co-Operative:
An organization or company that is owned and controlled by a group of members who each have a share in it, for example its employees or customers. Gaming companies can be owned by multiple people, mainly ones that have a share in the company, so they can do what they want in the company. It could also mean that 2 companies come together and work on a game in which they must co operate with each other to get the final product of the game. It is important for the companies to Communicate properly and co-operate with each other to avoid arguments or disagreements.
Competition:
In the Gaming Industry, game companies compete to make games better than their rivals games in order to boost sales. Competitions may involve the graphics of a game, the story, characters in the game and also depending on the genre of the game, the Arsenal of weapons available as well as the amount of character or vehicle customization. Gaming companies will also compete to get awards, such as Game Of The Year Award, which was given to "Witcher 3: Wild Hunt", developed by CD Projekt RED. During competitions, communication will be needed to announce runner ups and winners and also to give speeches. It is important to manage the time during competitions aswell to make sure the winners are announced on time.
Creative Production Client Briefs:
Video Wall Project
Brief 1: Wash your
hands!
1. The Client
Salford
Royal NHS Foundation Trust aims to be the safest organisation in the NHS
through providing safe, clean and personal care to every patient, every time.
We are an integrated provider of hospital, community and primary care services,
including the University Teaching Hospital. Our team of 6,000 staff provide
local services to the City of Salford
The
hospital site is undergoing major redevelopment and will open a new main
entrance in June 2011 in the new
Hope Building
2. Brief
To
create and deliver a high quality film to help promote the importance of hand
washing to visitors when they enter/leave a ward.
This
film will play on a video wall in the main entrance of the hospital (Hope Building
It
is anticipated this film will be 90-120 seconds; therefore it will need to
captivate the audience.
3. Treatment
Graphic
animation is preferable however we will consider other recommendations.
4. Key messages
- Infection
control is everyone’s responsibility
- Help protect our
patients – your loved ones
- Wash your hands
when entering and leaving a ward
- Optional: 10 steps to effective hand
hygiene (attachment).
5. Branding
Any
colours used within artwork will need to be part of the NHS palette, details of
which can be found at: www.nhsidentity.nhs.uk.
The
Trust is called ‘Salford Royal NHS Foundation Trust’ or Salford Royal’ never Salford Royal
Hospital or Hope Hospital
The
Trust’s full logo is expected to appear at the introduction and end of the film.
The
end of the film should credit: This film was proudly made by local students
from Salford City College
6. Deadline
Friday
8 June 2012 - any films submitted to Salford Royal after this date will not be
considered for use.
7. Project Management
Required
support time with the client will need to be agreed in advance.
Issued to:
Issued by:
Anne-Marie
Miller
Communications
Manager
Who is the Client?
Salford Royal NHS Foundation Trust.
What media product(s) does the client require?
To
create and deliver a high quality film to help promote the importance of hand
washing to visitors when they enter/leave a ward.
What is the timescale to deliver the product(s) to the client?
Friday
8 June 2012 - any films submitted to Salford Royal after this date will not be
considered for use.
Patients and anyone who is visiting the NHS.
Graphic
animation is preferable however we will consider other recommendations.
What constraints do you have to work within (budget, length of product, format)?
Any
colours used within artwork will need to be part of the NHS palette, details of
which can be found at: www.nhsidentity.nhs.uk.
The
Trust is called ‘Salford Royal NHS Foundation Trust’ or Salford Royal’ never Salford Royal
Hospital or Hope Hospital
The
Trust’s full logo is expected to appear at the introduction and end of the film.
The
end of the film should credit: This film was proudly made by local students
from Salford City College
It
is anticipated this film will be 90-120 seconds; therefore it will need to
captivate the audience.
Video Wall Project
Brief 2: IN Salford and Proud
1. The Client
Salford Royal NHS Foundation Trust aims to be the safest organisation in the NHS through providing safe, clean and personal care to every patient, every time. We are an integrated provider of hospital, community and primary care services, including the University Teaching Hospital. Our team of 6,000 staff provide local services to the City of Salford
The hospital site is undergoing major redevelopment and will open a new main entrance in June 2011 in the new Hope Building
2. Brief
To create and deliver a high quality film to promote that Salford Royal NHS Foundation Trust is proud to be in Salford and to encourage others to view Salford in a different light.
The Trust is really proud to have a new modern building, which is a new civic landmark, and wants to remind people when they are on our new hospital site that there is so much to see in Salford .
Inspiration for the film should be taken from travel and tourism adverts that promote Ireland
Photography has been commissioned and we want to use this photography within the treatment of the film.
The films should be vibrant and exciting i.e. not a dull slide show of some beauty spots!
This film will play on a video wall in the main entrance of the hospital (Hope Building
It is anticipated this film will be 90-120 seconds; therefore it will need to captivate the audience.
3. Treatment
All recommendations will be considered. Trust photography must be incorporated.
4. Key messages
- Salford Royal NHS Foundation Trust is proud to be IN Salford
- Did you know all these places are here IN Salford?
5. Branding
Any colours used within artwork will need to be part of the NHS palette, details of which can be found at: www.nhsidentity.nhs.uk
No additional photographs can be taken as we want to ensure the style of pictures throughout the film remain consistent.
The Trust is called ‘Salford Royal NHS Foundation Trust’ or Salford Royal’ never Salford Royal Hospital or Hope Hospital
IN Salford branding exists – magenta pink.
The Trust’s full logo is expected to appear at the introduction and end of the film.
The end of the film should credit: This film was proudly made IN Salford, by local students from Salford City College
6. Deadline
Friday 8 June 2012 - any films submitted to Salford Royal after this date will not be considered for use.
7. Project Management
Required support time with the client will need to be agreed in advance.
Issued to:
Issued by:
Anne-Marie Miller
Communications Manager
Who is the Client?
The client is the Salford Royal NHS Foundation.
What media product(s) does the client require?
To
create and deliver a high quality film to promote that Salford Royal NHS
Foundation Trust is proud to be in Salford and to encourage others to view Salford in a different light.
Friday 8 June 2012 - any films submitted to Salford Royal after this date will not be considered for use.
Who is the intended target audience the client wishes the product(s) to appeal to?
The target audience is anyone who visits the hospital or wants to.
What are the legal and ethical issues relating to the production?
All recommendations will be considered. Trust photography must be incorporated.
What constraints do you have to work within (budget, length of product, format)?
Any colours used within artwork will need to be part of the NHS palette, details of which can be found at: www.nhsidentity.nhs.uk.
Salford City College
It must also credit the artist. It is anticipated this film will be 90-120 seconds; therefore it will need to captivate the audience.
Salford City College
Salford Royal NHS Foundation
Trust
Salford City College
Salford Royal NHS Foundation Trust
Who is the Client?
It must also credit the artist. It is anticipated this film will be 90-120 seconds; therefore it will need to captivate the audience.
IN Salford branding exists –
magenta pink.
Video
Wall Project
Brief
3: Right Treatment Right Place
1. The
Client
Salford
Royal NHS Foundation Trust aims to be the safest organisation in the NHS
through providing safe, clean and personal care to every patient, every time.
We are an integrated provider of hospital, community and primary care services,
including the University Teaching Hospital. Our team of 6,000 staff provide
local services to the City of Salford
The
hospital site is undergoing major redevelopment and will open a new main
entrance in June 2011 in the new
Hope Building
2. Brief
To
create and deliver a high quality four part film to help promote the key
messages from the Right Treatment
Right Place
The
three parts are:
- Self Care
- Health
Professionals
- Accident and
Emergency
- For hospital,
Not for hospital
The
Trust currently displays a large banner outside A&E which dictates ‘For
Hospital and Not for Hospital’ – artwork attached.
This
film will play on a video wall in the main entrance of the hospital (Hope Building
It
is anticipated that each film will be 60- 90 seconds; therefore it will need to
captivate the audience.
3. Treatment
Graphic animation is preferable however we
will consider other recommendations.
4. Key
messages
- Make sure you
get the right treatment at the right place by following this guide
- It will help you
to identify when to carry out Self Care, when to visit Professional Health
Services like your local pharmacy, doctor or dentist, and the rare
occasions when you may need Accident and Emergency.
- Parts a, b, c
will individually promote each category
- Part d will
promote what is ‘for hospital and not for hospital’.
5. Branding
Any
colours used within artwork will need to be part of the NHS palette, details of
which can be found at: www.nhsidentity.nhs.uk.
Campaign branding and artwork can be supplied
on request.
The
Trust is called ‘Salford Royal NHS Foundation Trust’ or Salford Royal’ never Salford Royal
Hospital or Hope Hospital
The
Trust’s logo and NHS Salford’s is expected to appear at the introduction and
end of the film.
The
end of the film should credit: This film was proudly made by local students
from Salford City College
6.
Deadline
Friday
8 June 2012 - any films submitted to Salford Royal after this date will not be
considered for use.
7.
Project Management
Required support time with the client will
need to be agreed in advance.
Issued
to:
Issued
by:
Anne-Marie Miller
Communications
Manager
Who is the Client?
Salford Royal NHS Foundation Trust.
What media product(s) does the client require?
To
create and deliver a high quality four part film to help promote the key
messages from the Right Treatment
Right Place
The
three parts are:
- Self Care
- Health
Professionals
- Accident and
Emergency
- For hospital,
Not for hospital
What is the timescale to deliver the product(s) to the client?
Friday
8 June 2012 - any films submitted to Salford Royal after this date will not be
considered for use.
Who is the intended target audience the client wishes the product(s) to appeal to?
Anyone who visits the NHS.
What are the legal and ethical issues relating to the production?
The
Trust is called ‘Salford Royal NHS Foundation Trust’ or Salford Royal’ never Salford Royal
Hospital or Hope Hospital
What constraints do you have to work within (budget, length of product, format)?
The
Trust’s logo and NHS Salford’s is expected to appear at the introduction and
end of the film.
The
end of the film should credit: This film was proudly made by local students
from Salford City College
Video Wall Project
Brief 4: Become a member
1. The Client
Salford Royal NHS Foundation Trust aims to be the safest organisation in the NHS through providing safe, clean and personal care to every patient, every time. We are an integrated provider of hospital, community and primary care services, including the University Teaching Hospital. Our team of 6,000 staff provide local services to the City of Salford
The hospital site is undergoing major redevelopment and will open a new main entrance in June 2011 in the new Hope Building
2. Brief
To create and deliver a high quality 60 – 90 second short film to encourage patients and visitors to support us and sign up as a Foundation Trust Member.
The Foundation Trust has over 19,000 members and 14,000 of those are members of the public.
We need to have members to exist as a Foundation Trust.
This film will play on a video wall in the main entrance of the hospital (Hope Building
It is anticipated that each film will be 60- 90 seconds; therefore it will need to captivate the audience and provide them with a clear call to action – become a member, sign up online.
3. Treatment
We will consider all recommendations.
4. Key messages
- Please support us by becoming a Foundation Trust Member
- It’s easy to sign up as a member online at www.srft.nhs.uk
- As a member you will get to hear exclusive news, attend exclusive events and get your chance to have your say; you will also be able to access some shopping discounts
- You can get involved as much or as little as you like
- It doesn’t matter where you live, we welcome members from everywhere
- Show your support and sign up today! www.srft.nhs.uk
5. Branding
Any colours used within artwork will need to be part of the NHS palette, details of which can be found at: www.nhsidentity.nhs.uk
The Trust is called ‘Salford Royal NHS Foundation Trust’ or Salford Royal’ never Salford Royal Hospital or Hope Hospital
The Trust’s logo is expected to appear at the introduction and end of the film.
The end of the film should credit: This film was proudly made by local students from Salford City College
6. Deadline
Friday 8 June 2012 - any films submitted to Salford Royal after this date will not be considered for use.
7. Project Management
Required support time with the client will need to be agreed in advance.
Issued to:
Issued by:
Anne-Marie Miller
Communications Manager
Who is the Client?
Salford Royal NHS Foundation.
What media product(s) does the client require?
To create and deliver a high quality 60 – 90 second short film to encourage patients and visitors to support us and sign up as a Foundation Trust Member.
It is anticipated that each film will be 60- 90 seconds; therefore it will need to captivate the audience and provide them with a clear call to action – become a member, sign up online.
What is the timescale to deliver the product(s) to the client?
Friday 8 June 2012 - any films submitted to Salford Royal after this date will not be considered for use.
Required support time with the client will need to be agreed in advance.
Who is the intended target audience the client wishes the product(s) to appeal to?
Anyone who visits the NHS or wants to.
What are the legal and ethical issues relating to the production?
Any colours used within artwork will need to be part of the NHS palette, details of which can be found at: www.nhsidentity.nhs.uk
What constraints do you have to work within (budget, length of product, format)?
Any colours used within artwork will need to be part of the NHS palette, details of which can be found at: www.nhsidentity.nhs.uk
The Trust’s logo is expected to appear at the introduction and end of the film.
The end of the film should credit: This film was proudly made by local students from Salford City College
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